Shadow Emotions and Primary Emotions Not all emotions are created equal. It is a distinctly different thing to feel sad while reading about a dying mother than to actually feel sad because your mother is dying. The former is a shadowy reflection that we intuitively understand is not immediately threatening.
Aristotle's "modes for persuasion" - otherwise known as rhetorical appeals - are known by the names of ethospathosand logos. They are means of persuading others to believe a particular point of view.
They are often used in speech writing and advertising to sway the audience. Meaning of Ethos, Logos, and Pathos Aristotle used these three terms to explain how rhetoric works: The first kind depends on the personal character of the speaker [ethos]; the second on putting the audience into a certain frame of mind [pathos]; the third on the proof, or apparent proof, provided by the words of the speech itself [logos].
Persuasion is achieved by the speaker's personal character when the speech is so spoken as to make us think him credible.
Pathos appeal to emotion is a way of convincing an audience of an argument by creating an emotional response to an impassioned plea or a convincing story. Logos appeal to logic is a way of persuading an audience with reason, using facts and figures. Using Ethos, Logos, and Pathos Here are some persuasive examples of ethos, logos, and pathos used in sentences.
Ethos Ethos can be shown in your speech or writing by sounding fair and demonstrating your expertise or pedigree: The case could not be more open and shut.
The Constitution calls it 'self-evident. It's time to research other options. In 25 years of driving the same route, I haven't seen a single one.
Can't you see how dangerous it would be to stay? Our advanced security systems will protect the well-being of your family so that you can sleep soundly at night.
Ever since our forefathers landed at Plymouth Rock, we've celebrated Thanksgiving without fail, making more than cherished recipes. Make no mistake, they're the enemy, and they won't stop until we're all destroyed.
I heard that that street is far more dangerous and ominous at night than during the daytime. Now is our turn to return the favor. For God and country, gentlemen! Do you want to live the rest of your years yearning to know what would have happened if you just jumped when you had the chance?
The examples of ethos, logos, and pathos above should also help you construct your own arguments or appeals.
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Not all emotions are created equal. Consider: It is a distinctly different thing to feel sad while reading about a dying mother than to actually feel sad because your mother is dying.
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